Almost all communication related materials that you read
will say that it is vital for any business to succeed. It cannot get any true
than that; we need an effective communication system to offer products and
services. However business communication doesn’t only entail a telephony
solution, other forms such as SMS, email and the like are also important for
businesses to succeed.
Acquiring various communication solutions separately is
expensive and troublesome because you have to deal with several companies and
just paying the bills will consume your time. Telephony is the bread and butter
of communication and it is somehow the backbone of everything so it is best to
secure an office telephone system
that is capable of integrating with other Medias. Basically your office telephone system will act as the
framework of other platforms that you wish to acquire so careful selection is
needed.
Other important forms
of business communication
SMS – Over a billion of mobile phones are in use today and
these phones are often very accessible to users. SO why not capitalize on this
fact and use SMS as your number one marketing and or newsletter medium? With
the use of software you can integrate it with your office telephone and send
SMS directly to your customers for up sell opportunities or reminders. The
software will allow you to send SMS in bulk or individually for the personal
feel.
Faxing – Tired of that big and bulky fax machine in your
office? Then you can try a service called fax to email. So instead having to
print a document on a paper before viewing it you can now check it directly
from your email. This means that you can also check faxes from a mobile and a
tablet. How convenient is that? And by going paperless you are also doing your
fair share in saving the environment by reducing your waste footprint.
Email marketing – As cliché as it sounds email still is a
good marketing and communication strategy. The best part about it is that it is
free and easily accessible especially with today’s wireless connectivity.
Emails work simultaneously with phones; you will often hear customers saying
can you please send more information via email after a call so having
professionally written templates that can be editable is a must for all
businesses.
Conferencing – Although it may not be applicable for
businesses but some will appreciate the benefits of conferencing especially
businesses with distant investors and or associates. You can conduct meetings,
presentations and the like directly from your phone. Other customers also
appreciate conference calls with multiple consultants so they feel that they
are being taken care of.
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