Customer service or support is an important aspect of any
business. It often defines the level of service that a business provides and
helps in creating a brand name. Furthermore a good support mechanism helps in
generating sales via a viral word of mouth and referral. However having good
representatives is not the only factor, it should be combined with a good and
reliable office telephone system that will cater to all your requirements and
improve the overall experience of your callers.
Must have office
telephone features to improve customer support
Greeting message – Greeting message is a must have office telephone feature for any
business. It can be considered as the window for your business and having a
good and professional greeting will help in making your business seem big,
professional and reliable. Additionally having such feature will remove the
burden from your staff of having to greet callers again and again that may affect
the overall service that they provide.
Menu system – An office telephone menu system is handy for businesses with multiple departments and
numerous staff. A caller will greatly appreciate it if he is able to connect
directly to the concerned department without being transferred back and forth.
However, small businesses with a few employees may be better off with just an
automatic attendant or perhaps a real attendant especially if the work loads
are being shared among the staffs.
Call recording – Recording calls is a standard requirement
for businesses who do heavy customer service. Not only that it will help you
monitor your staff on how they perform but it will also give a sense of
security and protection to your callers. However you need to bear in mind that
prior to a call you need to inform your callers that the call may be recorded
for quality or training purposes via an IVR otherwise you may get into legal
problems.
Messages on hold – All business probably do their best to
avoid putting a customer on hold or in a queue. However there may be times that
no matter what you do it is unavoidable especially during busy times of the
day. What you can then do is improve the on hold experience by entertaining
your customers using music, trivia and the like. This will help keep their cool
and lighten up when a representative picks up their call.
Toll free hotlines – Businesses with national operations
must have a toll free hotline, not only that it will help improve national
presence but will also help in providing quality service. Try to think like a
customer, do you think you’ll be happy shouldering the cost of a support call?
The combination of a good representative and a good office
telephone is only a part of a good overall service. The main goal is to meet
your customers expectation.
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